Wednesday, November 30, 2011

A Potential Traffic a Good Indicator of Link Quality?

Since the recent update of Panda Google, the world of SEO and blogs have been encouraged, and although there have been some innocent sites caught in the crossfire, the only thing many people will agree on is that Google has once for all the world to know that poor quality, the content of spam is not right.

A side effect of the update is that if you have a bunch of links to your site from poor quality sources, links, probably just lost most of its value, too.

Basically, in terms of SEO link building is concerned, quality is more important than ever right now. But after years of directories and article submissions, some people seem to have forgotten what a quality link really is!

What does "good quality" mean?

SEO has always been to try to guess Google and create links and content that make all the right boxes. But sometimes this can take a little too far.

Chasing an algorithm is like chasing a carrot on a stick: every time you approach, you move the stick and the carrot moves one step beyond their reach. Why not aspire to any place of the carrot is in charge and meet with him when I get there?

If your goal is the same objective as Google is already moving towards, every change in the future algorithm is only going to make your blog harder.

A world without SEO

Let's pretend for a minute that did not care about search engines SEO, or at all. Before SEO existed at the time links were just links, exactly what a link was "good"?

Put another way, if it comes to making money blogging, SEO and was not in the photo, what links you are interested in?

As I see it, the amount of relevant traffic generated by a relationship is the purest possible indicator of whether a link is worth it or not.
A quick analogy for the Internet

There is a real point applies here: every time you win a new link, rather than trying to guess what the almighty Google is thinking, why not do their own analysis and see if you are actually getting traffic it?

The links are essentially bridges the Internet. And for some reason, people have begun to worry about making them look good for the big man in the sky, which make people safely through the water. (In this metaphor, water is the Internet are full of sharks nasty spam.)

This is the equivalent of a small high street firm worry about your ads to get some industry award whether or not the ad actually generates sales. It makes little sense.
Plan of action

If you have not done so, install Google Analytics (or similar) and start looking at where traffic is actually coming. You should be able to see what specific sites and pages you are sending traffic. If you visit the pages, you can see the links they are sending traffic.

By doing this, you will get an unprecedented look at the links you are provided with real traffic, and what areas of your site are most popular.

Then check out the pages of your site that are popular, and try to figure out what you did to be so. Also look for unpopular pages and try to improve.

If you can learn what makes good content for your site, you can start building more of the same. Every time you get a lot of links on a page, try to build on that success and repeat it.

You may also begin to devote more time to find and connect with the kind of people who own the types of sites linking to you. Ask for links if you want, but you will not even need!
A final thought

SEO and link building have a bad reputation because there are plenty of ways to do it, and let's face it, some of them are pretty scuzzy, like Mr. Cutts say. But in my opinion SEO can and should be a positive thing.

In the last few paragraphs, I discussed what I believe is a powerful new way to think about SEO. Not so much to please the algorithm, as it tries to find new ways to build real relationships while improving the quality of what you are offering to the Web.

4 comments:

Anonymous said...

nice keep it up

Anonymous said...

yeah your right... may be its good

Anonymous said...

good baby

Anonymous said...

im thinking if this one too

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